Ford Philippines is expanding its dealership footprint with the groundbreaking of a new service facility in Mandaue City, Cebu. The expansion aims to serve Ford’s growing customer base in the northern part of Cebu province, particularly on their parts and accessories, service, and vehicle maintenance needs.
Opening by the fourth quarter of this year, the new Ford Mandauebranchwill be one of the biggest service facilities in the Visayas region with a total floor area of over 4,000 square meters with more than 50 services and paint bays combined, including a 3-vehicle showroom display.
The new Ford Mandaue will serve as a service facility for the Ford Cebu dealership. It aims to bring to life Ford’scommitment to a next-generation ownership experience with a new facility for various service and aftersales transactions.
“The construction of a new Fordservice facility in Cebu testifies to the growing preference towards the Ford brand in this part of the country,” shares Mike Breen, managing director of Ford Philippines. “We thank our partners from the Fairlane Automotive Ventures, Inc. for the continued partnership and collaboration to serve our customers. We look forward to delivering service innovations to our customers in Cebu that will enhance their Ford ownership experience.”
Ford Mandaue will be located at North Road, Brgy. Jagobiao, Mandaue City and will be operated by Fairlane Automotive Ventures, Inc. (FAVI).