Leading Commercial Vehicle Manufacturer Isuzu has reached a new milestone’ after achieving 300,000-unit sales last August with 241,389 light commercial vehicles sold and 58,744 trucks sold.

In a virtual press conference, Isuzu Philippines Corporation (IPC)‘ together with its President Hajime Koso celebrated sales milestones and shared some interesting stories on its “Journey to 300k.”

“It took us 12 years to achieve our first 100,000-unit sales milestone. Within the next nine years, we reached the 200,000-unit sales mark, and after 6 years, we are now in our 300,000th milestone. The period for selling 100,000 units has been shortened by 3 years. Looking at it in a long-term perspective, Isuzu will continue to grow more as the period for selling 100,000 units is not far as the economy continue to recover,” explained Koso.

Koso also extended his gratitude to IPC’s stakeholders who have kept the company on course despite this most challenging time. “Allow me to express my sincere appreciation to our shareholders, dealers, suppliers, bodybuilders, media friends, and most especially to our loyal Filipino customers who have untiringly supported Isuzu throughout the years.”

The humble chief executive said “Change is inevitable, and all we have to do is to adapt to stay competitive. IPC has geared up for its digital transformation as we have formed a digital task force that specializes in creating a new business platform for the new normal. I think we can present various solutions to you, and this is something to look forward to.”

To show its gratitude to the thousands of Filipinos who have wholeheartedly made IPC their responsible partner in lifestyle and business, IPC has initiated a number of promotions and corporate social responsibility (CSR) activities from October to December this year.

For its “300K Thank You Big Discount Promo”, which runs from October 1 to December 31, 2020, IPC offers gives additional P30,000 discount to D-MAX RZ4E and TRAVIZ S, increasing its total discount to P180,000 and P130,000 respectively, other variants still enjoys the current discount offering. All Isuzu buyers will also receive FREE Shell GO+ welcome kit with fuel cards courtesy of Isuzu’s official fuel partner, Pilipinas Shell, from October 1 to December 31, 2020.

Aside from sales promo, IPC also announced parts and service promo, starting with their “Drive the 300K” promo, all Isuzu vehicles with odometer readings between 300,000 and 310,000 kms automatically enjoy a 30% discount on parts and labor, which can be availed until October 31, 2020.

Meanwhile, in the “Arigato Frontliners” promo, all out-of-warranty Isuzu vehicles owned by frontliners, can avail of the quick-change oil services in any Isuzu dealer for as low as P1,700 – promo period from October 1 to December 31, 2020.

As its way of keeping in touch with its community of loyal, hardworking yet fun-loving Isuzu owners and their families, IPC will hold an “Online Tambayan” virtual meet/hangout with the three biggest and most active owners’ clubs, namely the Mu-X Owners Philippines on October 10, Team ICE (Isuzu Car Enthusiast) on October 17, and Team Isuzu Pilipinas on October 24.

Keeping through to its mission to be the nation’s responsible partner, extending a helping hand comes naturally to Isuzu as it has been continuously conducting CSR projects nationwide. Since March, the company has been lending vehicles to different hospitals to service frontliners as part of their “Isuzu Kasama Mo” campaign. Charitable institutions like Philippines Red Cross and Caritas Manila are also regular beneficiaries of their drive to donate PPEs and medical supplies.

The company is set to donate medical-grade personal protective equipment (PPE) such as surgical facemasks and gloves to one beneficiary hospital each in Luzon, Visayas and Mindanao. These are the National Kidney and Transplant Institute in Quezon City, the Vicente Sotto Memorial Medical Center in Cebu City, and the Northern Mindanao Medical Center in Cagayan de Oro.