Building on its remarkable global performance in 2024—selling 4,250,370 New Energy Vehicles (NEVs) and posting a 29% year-on-year revenue growth of USD 107 billion—BYD, the world’s leading NEV manufacturer, continues its expansion in the Philippines with a strong entry into the highly competitive MPV segment.

BYD Cars Philippines, a subsidiary of ACMobility, proudly introduces the all-new BYD eMAX 7—a trailblazing fully electric Multi-Purpose Vehicle (MPV) designed for today’s modern Filipino family. Combining intelligent design, cutting-edge technology, and uncompromised comfort and safety, the eMAX 7 sets a new benchmark in the Philippine MPV market.

“We are proud to introduce the BYD eMAX 7—the pinnacle of sustainable mobility for the modern family. It’s smart, spacious, and innovative—an ideal choice for those who prioritize comfort, practicality, and safety in one forward-thinking vehicle,” says Bob Palanca, Managing Director of BYD Cars Philippines.

A Design Tailored for Modern Families and Seamless Mobility

Inspired by BYD’s luxury models Han and Tang, the BYD eMAX 7’s Dragon Face 3.0 front fascia delivers a bold yet refined presence on the road. Its dynamic grille and crystal floating LED headlights give the vehicle a premium, futuristic edge, while aerodynamic contours and sculpted lines highlight its sleek, modern silhouette.

With its fluid form and elegant stance, the eMAX 7 exudes confidence and sophistication. Completing the look are 17-inch two-tone alloy wheels that reinforce its upscale character—not just a stylish vehicle, but one that promises a refined and dynamic driving experience.

Smart Space, Designed for Comfort

The BYD eMAX 7 reimagines family mobility with a roomy, versatile cabin that comfortably accommodates up to seven passengers. Perfect for everyday use or out-of-town escapes, it features generous legroom, adaptable seating, and ample cargo space for added flexibility.

The 6-seater Superior Captain variant further elevates the experience with luxurious second-row captain’s chairs, wrapped in soft-touch materials and premium leather upholstery. A rotating 12.8-inch infotainment display with wireless Apple CarPlay and Android Auto keeps everyone connected and entertained. And with a maximum cargo capacity of 980 liters, the eMAX 7 is as practical as it is premium—ready for every family journey.

Leading the Charge in Smart Mobility and Safety

The BYD eMAX 7 prioritizes safety across both its variants, integrating essential features such as six airbags, a 360-degree camera system, traction control, electronic stability control, anti-lock braking system (ABS), and tire pressure monitoring—all as standard.

For an elevated driving experience, the Superior Captain variant comes equipped with the DiPilot Advanced Driver Assistance System (ADAS), offering features like Lane-Keeping Assist, Adaptive Cruise Control, Automatic Emergency Braking, and Rear Cross-Traffic Braking. These intelligent systems provide added confidence, control, and peace of mind for every journey.

Sustainable Power Meets Everyday Practicality

Under the hood, the eMAX 7 delivers a seamless blend of performance and efficiency through its advanced 8-in-1 electric powertrain. Powered by a permanent magnet synchronous motor and BYD’s cutting-edge Blade Battery, the vehicle is built to offer instant torque, smooth acceleration, and long-range capabilities. Ride quality is further refined by its multi-link rear suspension, which enhances comfort and control, while disc brakes on all four wheels ensure reliable stopping power.

The Standard variant is equipped with a 55.4 kWh battery producing 163 PS and 310 Nm of torque, delivering an estimated range of up to 420 kilometers. Meanwhile, the Superior Captain model features a larger 71.8 kWh battery that generates 204 PS and 310 Nm of torque, extending its range to approximately 530 kilometers. Designed to handle both city driving and long-distance travel, the eMAX 7 provides a responsive, energy-efficient drive with impressive range.

Charging is both quick and convenient. The Standard variant supports charging speeds of up to 6.6 kW on AC and 89 kW on DC, while the Superior Captain model can charge at speeds of up to 115 kW on DC. Both variants are delivered with a 2.5 kW portable charger, a 7 kW AC wall charger, and a Vehicle-to-Load (V2L) cable, which allows users to power appliances or devices during outdoor activities or emergencies.

Smart Luxury at a Practical Price

BYD Cars Philippines introduces two thoughtfully designed trims to meet the diverse needs of Filipino families. The Standard variant, priced at PHP 1.498 million, offers remarkable value with its spacious 7-seater layout, versatile performance, and modern technology. Meanwhile, the Superior Captain variant, at PHP 1.748 million, brings added refinement and luxury with independent folding captain’s seats in the second row, a panoramic glass roof, ventilated power front seats, wireless smartphone charging, a powered tailgate, and an array of premium convenience features.

As a special introductory offer, customers who purchase a BYD eMAX 7 on or before April 30, 2025, will enjoy PHP50,000 off the vehicle’s suggested retail price—making this already value-packed MPV even more accessible. The eMAX 7 is available in four contemporary colors: Crystal White, Harbour Grey, Quartz Blue, and Cosmos Black.

Whether for daily errands, school runs, or weekend road trips, the BYD eMAX 7 is crafted to meet the needs of the modern family—bringing together sustainable innovation, advanced safety, and refined comfort in one fully electric package.

Both variants of the BYD eMAX 7 come with a comprehensive warranty package that reflects BYD’s confidence in its technology and commitment to customer satisfaction. Owners are covered by an 8-year or 160,000 km warranty (whichever comes first) for the BYD Blade Battery, an 8-year or 150,000 km warranty for the electric motor, and a 6-year or 150,000 km warranty for the vehicle itself—providing lasting peace of mind.

Adding to its appeal is the eMAX 7’s cost-efficient maintenance schedule. With preventive maintenance required only once a year or every 20,000 km (whichever comes first), owners can expect up to 75 to 80 percent savings in maintenance costs over a five-year ownership period compared to conventional vehicles.

“The BYD eMAX 7 is a true testament to our commitment to deliver cutting-edge electric mobility solutions tailored for the Filipino family. Backed by the latest in BYD’s electric vehicle innovation, the eMAX 7 adapts seamlessly to the diverse needs of our market—whether for daily city commutes or out-of-town weekend getaways. It’s a practical, versatile, and forward-thinking companion for every journey,” shares Aiffy Liu, Country Head of BYD Philippines.