Leading Japanese Motorcycle Brand Honda once again marked its territory and strengthened its brand image by launching the first-ever Honda Flagship Store in Pampanga – the Culinary Capital of the Philippines, located in Lot 1 Blk 26, Mc Arthur Highway, Cor. San Joaquin, Brgy. Sto. Domingo in Angeles City.

The opening was graced by Susumu Mitsuishi – HPI President, Kohei Yamamoto – Executive Vice President for the Manufacturing Division, and Jomel Jerezo – Vice President for MC Office and SCM Division. In partnership with Honda’s valued dealer partner Honda Motor Sports, Inc., a distributor of Honda motorcycle products, spare parts, and services under F&MG Group of Companies headed by John Diego – HMSI President, and Tom Ramos – Vice President MC Distribution.

Its new and spacious branch with above 400 sqm floor area welcomes and captivates customers with a cozy lounge area, and offers HPI’s complete lineup of motorcycles, including its sought-after Big Bikes. It also brings the brand’s signature customer service by ensuring a worry-free after-service experience through its highly trained mechanics and providing Honda genuine spare parts and complete genuine accessories.

“A true feast to the senses, as the Flagship Store is also guaranteed to provide an expansive array of products and services that are built to satisfy customers’ demand for quality but are well-suited to everyone’s budget and lifestyle. From the top-of-the-line Commuter, On and Off Road, and Big Bike models, along with genuine parts and aftersales service, it’s a one-stop shop for all our customers’ needs,” says HPI President Susumu Mitsuishi.

Furthermore, Pampanga Flagship Store caters to an emerging motorcycle market in Central Luzon. Angeles City’s accessibility via NLEX, SCTEx, and two major national highways, along with its status as a first-class highly urbanized city, made it the perfect location for the first Flagship Store in Pampanga.

“The arrival of HPI’s Flagship Store in Pampanga also means grabbing a share of the city’s lucrative market, especially since it’s a top-of-mind destination for its exciting food scene and rich history,” added HMSI President John Diego. 

The festive opening event hosted a Battle of the Bands and an exciting Big Bike Fellowship Night. And the much-awaited unveiling of The all-new ADV160.

HMSI Angeles, Pampanga branch is the country’s 15^th Honda Flagship Store. HPI Vice President for MC Office and SCM Division Jomel Jerezo says that HPI plans to expand nationwide, particularly its Big Bike Network. The goal is to strengthen HPI’s presence in the existing and growing Big Bike market.

HPI’s Pampanga Flagship Store is open from Monday to Saturday, 8 a.m. to 5 p.m.