The new Samsung Galaxy A series enables everyone to experience awesome technology at a price that suits their needs

SEOUL, March 17, 2021 – Samsung Electronics Co., Ltd today unveiled the Samsung Galaxy A52, A52 5G and A72, making powerful innovation accessible to everyone. The latest Samsung Galaxy A series lets you communicate and express yourself with an awesome camera, immerse yourself in a clear viewing experience with a smooth scrolling display, and enjoy greater peace of mind with innovative Galaxy foundation features including water resistance and a long-lasting battery. The Galaxy A series will also expand your mobile experience by providing access to the wider Galaxy ecosystem of connected devices, such as Galaxy Buds Pro and Galaxy Tab^[1].

“Samsung strives to give consumers what they want and need most. That’s why we set out with a vision for the Galaxy A series to democratize Galaxy innovations for everyone,” said Dr. TM Roh, President and Head of Mobile Communications Business, Samsung Electronics. “The Galaxy A52, A52 5G and A72 encapsulate the Galaxy brand philosophy with cutting-edge innovations, services and features at an accessible price.”

Create, communicate and express yourself with an awesome camera

Samsung has set the bar high for camera quality, and the Galaxy A52, A52 5G and A72 are no different. By making exciting camera innovations available for the new Galaxy A series, you can enjoy more fun and versatile photos and videos.

• Versatile Camera Experience – Shoot vivid and crisp photos and videos with ease thanks to a versatile quad camera with 64MP high-resolution. Instantly turn your favorite moments from 4K videos into 8MP high-resolution images with 4K Video Snap. Scene Optimizer uses AI to shoot with optimal settings for 30 categories of images and backgrounds such as food, landscapes, and pets.
• Stable day or night – Whether filming the latest dance trend or capturing a new skateboard trick, OIS (optical image stabilization) ensures pictures and videos come out sharp and steady. No need to miss an important moment anymore because of low lighting. Night mode uses multi-frame processing, resulting in a bright and crisp image even in the dark.
• 3x Optical Zoom & 30x Space Zoom (Galaxy A72 only)– The Galaxy A72 goes one step further with a telephoto lens that offers 3x Optical Zoom which can take a photo that looks like it’s just 3 meters away when really, it’s 10 meters out. The 30x Space Zoom also allows users to zoom in on what seems to be a very small element in the photo and still see it clearly.
• Fun content capture – Add style and unique flair to content using AR Emoji and My Filter. Additionally, you can now apply AR Lenses from Snapchat with Fun Mode^[2] when snapping content from the native camera app.

See and be seen with an awesome display and refined design

Samsung enhances experiences and style with a vivid display and sophisticated design to fit and reflect your life.

• Brighter and Smoother – Enjoy your favorite show on Samsung’s beloved Super AMOLED display. Now with 120Hz refresh rates on the Galaxy A52 5G, and 90Hz on the Galaxy A52 and A72, the scrolling experience is even smoother. Keep watching and scrolling social media posts even when outside thanks to an increased 800nits luminance.
• Comfortable viewing experience – The display is also ‘Eye Care’ certified^[3], and automatically adjusts the display’s color temperature based on smartphone usage patterns to reduce eye fatigue with ‘Eye Comfort Shield^[4]’.
• Refined design – The new Galaxy A series features a refreshed design that is simple yet purposeful with a soft-edge design and minimal camera housing.

Expand your experiences thanks to the power of the awesome Galaxy ecosystem

The new Galaxy A series experience is enhanced by the seamless connections and new opportunities offered through the Samsung Galaxy ecosystem.

• Enjoy music together without hassle – Whether participating in a joint workout at home or catching up on the latest podcast with friends, connect and listen to music together. Music Share simply syncs a phone with a friend’s device to share music without speaker pairing. Also, pair phones with two sets of Galaxy Buds devices and listen together with Buds Together.
• Connect and share with ease – Quick Share lets you easily send pictures and videos without size limitation to nearby Galaxy devices so you can get quick approval before posting a group selfie. With Private Share^[5] you can change your mind whom to share with, or revoke the photos and videos even after sharing with just one tap.

Expect more and get more with awesome Galaxy foundation

The new Galaxy A series comes with the Galaxy essentials that all Galaxy users deserve to have.

• Peace of mind – Take chances and get messy without worry as the Galaxy A52, A52 5G, and A72 are water and dust resistant^[6] with an IP67 rating, thus can be submerged in up to 1 meter of freshwater for 30 minutes. By adding Samsung Care+^[7], you can plan for the unexpected with instant support and guaranteed coverage for damages, breakdowns, theft, and loss. Protect the things that matter with built-in Samsung Knox^[8]—Samsung’s defense-grade security system that safeguards personal information and data in real-time.
• Two-day battery – Capture, create, and consume without slowing down with a large battery capacity that lasts two days^[9] with A52’s 4,500mAh and A72’s 5,000mAh battery capacity^[10].
• Hyper fast 5G – Life moves quickly, and phones should keep up. With power, hyper-fast speeds and strong performance, the Galaxy A52 5G makes 5G connectivity^[11]
• Enjoy premium essentials – The Galaxy A52, A52 5G and A72 are equipped with the Galaxy essentials including stereo speakers, internal memory of up to 256GB and external memory up to 1TB^[12]. Enhance the stereo speakers experience with Dolby Atmos for a rich soundscape filled with up-leveled depth and detail. Also, the redesigned One UI 3^[13] helps enable more intuitive experiences and consistent interactions by increasing speed, reducing distractions and highlighting important information.
• Support sustainability – Samsung regularly evaluates products, packaging and operations to discover new ways to improve our efforts to promote sustainability. The Galaxy A52, A52 5G and A72 uses pulp mold and paper to minimize unused space and material use for the packaging^[14].
• Software updates – Samsung always aims to provide Galaxy users with an up –to-date mobile OS, and this is now expanded to the A series. The Galaxy A52, A52 5G, and A72 will support software upgrades for three generations, and regular security updates for a minimum of four years^[15].

Availability

The new Galaxy A Series will be available in Awesome Violet, Awesome Blue, Awesome Black, and Awesome White^[16]. And to make it even more exciting for everyone, the Samsung Galaxy A52, A52 5G and A72 will be launching online with two special promotions. Beginning March 18 until April 4, any Galaxy A52 5G purchased on Samsung.com will come with a Free Buds+ worth Php 5,990^[17]. Those who purchase the Galaxy A72, A52 5G or A52 from Samsung Authorized Online Stores from March 18 to April 4 will receive a free Itfit Waterproof Bluetooth Speaker worth Php 2,090^[18].

The Galaxy A72, A52 5G and A52 will be available nationwide beginning March 26, stay tuned for more awesome promotions! For more information about the Samsung Galaxy A52, A52 5G and A72, visit www.samsungmobilepress.com, news.samsung.com/galaxy or www.samsung.com/galaxy.

Product Specifications

[1] Galaxy Buds Pro and Galaxy Tab sold separately.

[2] Availability may vary by markets and carriers.

[3] SGS, the world’s leading certification company, awarded Galaxy A series’ display the Eye Care Certification based on its ability to reduce the blue light. This certification can be found on www.sgs.com.

[4] Eye Comfort Shield is ‘off’ by default, and must be turned on in Settings.

[5] Private Share enables more secure sharing with blockchain-based encryption technology and works between Galaxy smartphones with Android P or later. App download required to send/receive Private Share link. After sharing, senders can revoke the files from receivers.

[6] Galaxy A72 and Galaxy A52 are rated as IP67. Based on test conditions for submersion in up to 1 meter of freshwater for up to 30 minutes. Not advised for beach, pool use and soapy water. In case you spill liquids containing sugar on the phone, please rinse the device in clean, stagnant water while clicking keys. Safe against low water pressure only. High water pressure such as running tap water or shower may damage the device.

[7] Samsung Care+ is available in 34 countries. Coverage may vary by country and deductibles may apply. For more information, visit [https://www.samsung.com/samsung-care-plus/]

[8] Availability varies by device.

[9] Estimated against the usage profile of an average/typical user Independently assessed by Strategy Analytics between 2021.01.20-01.31 in UK with pre-release versions of SM-A725, SM-A525, SM-A526, SM-A325, SM-A326 under default setting using LTE and 5G Sub6 networks (NOT tested under 5G mmWave network). Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged, and many other factors.

[10] The Galaxy A52 LTE and A52 5G have a 4,500mAh batter, and the Galaxy A72 has a 5,000mAh battery.

[11] 5G network availability and actual speed may vary depending on country, network provider and user environment.

[12] SD Card sold separately.

[13] One UI 3.1

[14] These materials are PEFC (Programme for the Endorsement of Forest Certification), SFI (Sustainable Forestry Initiative) and FSC (Forest Stewardship Council) certified

[15] *After the initial phone release. Availability of security updates may vary by device and market. The lists of security update models are subject to change and will be reviewed on a periodic basis. For further details, please refer to Samsung Mobile “Security Updates” https://security.samsungmobile.com/workScope.smsb

[16] Available colors may vary by country.

[17] Per DTI-FTEB Permit No. FTEB-115851 Series of 2021.

[18] Per DTI-FTEB Permit No. FTEB-115851 Series of 2021.