The US-brand Firestone has been the center of glitz and glamour in the late 90’s in the local tire industry. It was distributed by Philippine Allied Enterprises Corporation (PAEC), the official distributor of Bridgestone brand. Until the company declares of focusing on Bridgestone brand.

Fast-forward today, Firestone returns to the Philippine market to service again the massive compact car segment and to provides an alternative with high-quality but affordable replacement tires.

Steven Tagle, AVP for Sales of PAEC

In a official unveiling of the brand to the motoring media today, Steven Tagle, Assistant Vice President for Sales of PAEC, said, “We’re excited to bring the iconic Firestone back.  “As a brand built on quality and dependability, our customers can
look forward to affordable tires that will keep them safe and comfortable on the road.”

Firestone is set to make its mark in the small car category with the FS100 touring tire, a value-for- money product delivers exceptional road handling matched with ride comfort. A true
pioneer on the race track, the advancements of Firestone’s racing tires quickly find their way to consumer tires, and the FS100 is no exception.

The FS100 range fits 14 and 15-inch wheels, which are the most common original wheel sizes for the compact vehicles.

“For a state-of- the-art, high-quality tire, the FS100 offers exceptional value that will be difficult for any competitor to match,” explained Tagle. “We’re bringing both quality and safety
within the reach of our consumers, and at a price tag that we’re sure will make a budget-conscious market very happy.”

If you’re planning to buy Firestone brand, you might want to check the following dealership nearest your place:

NCR: Alpha Performance (Marikina City), FB Ladao (Quezon City), AutoActive (Quezon City), Tire Wizard (Pasig City), Garage Plus (San Juan), MBBCI (Muntinlupa), Gatchalian Tan (Paranaque).

LUZON: Yormine (Rizal), Jocar (Bulacan), Windtunnel (Pampanga – Clark), GNS (Pangasinan –Dagupan), Motorhub (Nueva Ecija), Transworld (Ilocos), LSIT (Batangas), Towerking/Tirestar
(Batangas), Serapio (Bicol), Legazpi Tire Depot (Bicol), Alpha One (Cavite), Bethro (Quezon Province).

VISAYAS: Highway Tire Supply (Bacolod City), Buen Viaeje Tire Corp. (Iloilo City).

MINDANAO: Le Tires (Koronadal), Le Tires (General Santos City), Mega Wheels Center (Pagadian City), Lomex Car (Iligan City), Echo Wheels Marketing (Butuan City), Mega Ultra Sales
(Surigao City).